The story of Forever Living Products begins with one man and an ambitious dream. For years, Rex Maughan had been searching for a business idea that would bring together the two biggest goals in his life: better health and financial freedom. In 1978, he found what he was looking for and invited 43 people to attend the first-ever Forever Living Products meeting in Tempe, Arizona. From this single event, a journey was launched that would lead to unimaginable business success.